DSS Partners launches two B2C eCommerce sites on the same Magento Enterprise Platform for Genesco the past 2 months. The first site was launched in December 2014 and supported a new Brand for Genesco Lilafootwear, http://www.lilafootwear.com. The second site, http://www.dockersshoes.com, was launched January 2015. Genesco is the only company licensed to manufacture Dockers Shoes and they are very excited to have a new eCommerce site with Robust features to support their accelerated growth plans for the Dockers business.
Capabilities both of the new Genesco eCommerce sites have include:
- Responsive Web Design (RWD) for Mobile and Tablet Users
- Advanced Search Filtering
- Magento Call Center Functionality or Customer Service team.
- Merchandise and Content Business Tools
- Integration with Melissa Data for Address Validation and Suggestions
- Integration with TR One Source and First Data for Checkout
- Integration with Genesco’s backend systems for Order Status, Inventory, Returns and Credit Memos